Over 2 decades experience leading >100 clinical trials into the mood and cognitive effects of natural products (including establishing the two foremost research centres in the field). Has led numerous first-into-human studies of neurocognitive benefits of natural products. Passionate about translating science into evidence-based, end-user benefits for cognitive and mental health.

Has conducted over 50 Randomized Controlled Trials (RCTs) with nutraceuticals, plant-based extracts and natural medicines in the area of cognition, brain function, anxiety and mental health, identifying key biological mechanisms that underpin the development and formulation of innovative new products to benefit industry and consumers.

35 years medicine industry experience, 18 years as CEO of a global natural medicines company, manufacturer and clinical research sponsor. Chair of New York Not For Profit, the Natural Health Science Foundation Inc. Passionate about supporting companies develop reproducible natural health products with specific-evidence and encouraging their use globally.

Sensory & Consumer Insight specialist at KANTAR - the world's leading evidence-based insights and consulting company. Champion of the Millennium Monitor, a longitudinal tracker of social values, 17 years marketing research & PhD in Psychophysiology. Contributes to research that provides strategic direction for organisations, brands and categories on how to best position themselves for the future.